the art and science of pure flower and plant essences is the core of aveda. our beauty products are alive with the life force of plants, and contain pure essential
oils. our solutions are so powerful we call them purescriptions™.
- aveda supports the development of renewable wind energy to help offset our carbon footprint over time. we are proud to be the first beauty company
manufacturing products with 100% wind power
aveda is a cruelty free brand. they do not test on animals and never as others to do so on our behalf. the products are human tested.
- at aveda, the art and science of pure flower and plant essences, we believe that nature is the
best beauty artist of all. this is why we continually strive to increase our use of naturally derived ingredients whenever possible.